What Makes Some Advertising Work…And Others Suck?

See, people are motivated to make buying decisions by the brain’s internal communication system. Some things you see being advertised force you to ignore them with great vigor. Yet other ads cause you to want to buy, NOW! What’s the difference?

Why do some advertising and selling messages create an irresistible buying urge, and others create absolutely no interest? Why do some sales pitches turn you off, and others excite you? Why do you buy some items based on price…and others based on quality, regardless of price?

Well, the answer to these questions is simple. The ads that work, flow within the already existing behavior code of the human mind. The ads that suck fall outside of the basic nature born within all of us. If this sounds like pure common sense, you’re right. But, as sensible as it sounds, it’s almost impossible to find anyone who can teach you how to tap into the brain’s buying code. That is…until now.

Missing Link Revealed! The Mental Code That Causes Buying Decisions Finally Cracked!

Many people say I am the nation’s leading, plain talking expert in human psychology as it relates to buying decisions, As I say so often, ”It simply amazes me how many business owners feel frustrated, working their butts off, only to make a living instead of a fortune. Why should anyone own a business if they aren’t going to make a fortune? If you want to make a living, there’s easier ways to do it than from sweating, living, breathing and drinking the details of your business. If you want to achieve superior results and profits…you just have to have the key to the code of human buying behavior. You have to have the missing link of selling, to uncover maximum profits with minimum effort!

 The pile of crap being passed off as “marketing” and “selling” instruction and advice is a joke. It causes you to promote what YOU want people to want…instead of what they ALREADY want from the programmed code contained in their brains! If you want to make ridiculously large profits as easy, quickly and cheaply as possible, you just have to have the key to this code shown to you!

$20,000,000 In Sales Of High Priced Products Sold From A 412 Sq. Foot Room Over A Garage!

Some of you know who I am. You've seen me on the QVC home shopping station or may have seen my infomercials, read my books or articles written about me, attended my Bootcamps or heard me being interviewed. You may have heard how I took a failing business, deeply buried under the crushing weight of a hundred grand in credit card debt….and turned it into an enterprise that sold more than $20,000,000.00 worth of very high priced products strictly through direct mail, from a tiny room over my garage.

I’m the guy who sells $6,000.00 sets of golf clubs, sight unseen, through a 24 page direct mail sales letter with no pictures or endorsements from golf pros! I’ve sold millions of dollars of expensive training courses costing as much as ten times more than competitive products! I’m the guy who’s taught dozens of specialists in various industries how to sell direct marketing training to the professionals in those industries.

 My model for direct marketing has been the inspiration for some of the greatest success stories out there today. I have learned at the foot of the masters like Dan Kennedy, Jay Abraham, Ted Nicholas, Gary Halbert, Al Ries, Jack Trout, Jim Fleck and Seth Godin…and gone on to develop a whole new way of teaching folks how to duplicate my success for themselves. I have taught over 13,400 people the art of what I call “Emotional Response Direct Marketing And Selling”.

Learn How Natural Human Psychology And Behavior Will Make You Much

Richer Than You Are Now…While Working Less And Having More Fun!

Here’s the deal. I’ve consolidated my businesses and have some put together extra inventory I’d be willing to sell at ridiculously low prices as long as they last. Once these best selling programs are gone, however, they’re gone. Waiting is not a good thing to do here. Especially because my insight and simple way of teaching you to become an expert in the science of buying psychology simply isn’t available anywhere else! You simply must take advantage of this limited time offer so you know:

• The secret source of emotional response headlines and bullet points that business and sales people would never “get” until it’s explained to them!

• What the secrets “suck ‘em in”  copy are….and how to easily use them for yourself! (It’s so amazingly easy, you’ll be shocked you haven’t figured it out for yourself!)

• How to exclusively get prospects that are: Motivated, Qualified, Interested and Ready To Do Business With You NOW!

• How to solve all your sales and cash flow problems INSTANTLY by using human psychology to your advantage!

• What the REAL secret of targeting your prospects is, and why most so-called “target” marketing is anything but targeted!

• The secret of human behavior and target marketing that gets people to shell out $6,000.00 for a set of golf clubs from a sales letter with no pictures, sight unseen…from a company the prospects have never heard of, without any pro endorsements!

• A fill-in-the blank, paint by numbers formula that anyone can use to attract high end purchases…even if you suck at writing copy! (hint- This ONE SECRET alone is worth more money than all the gold in Fort Knox!)

• Why so many marketers blow it with the approaches they use! (Hint- You’re violating many non-changeable rules of human behavior so badly that you have no chance of making a sale!)

• How you and your salespeople will sell more than you ever have….without using any objection handling tricks, pressure or hard selling closes! (Hint- Everything you’ve been taught about selling is based on flawed premises about psychology and hence…doesn’t work!)

• The biggest mistake almost all salespeople make, which virtually assures you won’t make the sale!

• The marketing sequence that MUST be followed if you want to maximize responses and sales! (Hint-Skip even ONE step of this sequence, and be sure to fall flat on your face!)

• How to get started from square one…even if you know nothing about human nature and what makes people respond!

• The truth about pricing! How to get people to enthusiastically pay you double or triple (or even more) than your competitors charge! (Imagine how much more money you’d make if you could charge over twice what you’re charging now!)

• Why the myth of being “competitive” is all a bunch of crap! (Learn how to market into the flow of human nature, and you’ll never have any competition! You’ll OWN YOUR MARKET!)

• The biggest mistakes people make in their advertising and how to fix these miserable and deadly mistakes!

• Why you’re likely leaving a fortune in Hidden Profits laying on the table, allowing your competition to steal money that rightfully belongs to YOU! (This mistake is the single biggest cause of business failure and frustration, yet almost no one does the ridiculously simple technique that instantly eliminates this disaster from occurring!

• Why most businesses miss out on the biggest and easiest to get pool of profits…and what to do about this hideous error!

• Why the business formula 99.9% of all businesses use is completely backwards, and guaranteed to cause frustration and making less money than you deserve! (Hint – You’ll be shocked at what the right formula is, how simple it is to do…and how you’ll make infinitely more money when using it!)

• And lots, lots more!

 Listen To What Some Of Jeff’s Customers Say:

"Getting involved with your course was the single best investment I've ever made. To this day (over 2 years later), I still use your course every week.  The results of studying your material? I gross between $ 30-$ 60,000 a month with my product. My previous career had some things that were wonderful and great about it but quite honestly it's like night and Day compared to what I'm doing now- I'm doing what I want to do, how I want to do it, and I really am my own boss. My time really belongs to me.  I'm really having a ball, it's a lot of fun!   I feel a deep sense of gratitude to you.  Thank you so very much for your help!" - Mike C. Decatur, GA. "I wanted to let you know how you system is working for me.  So far, I've received 78 orders at $849.00 and I haven't even sent out the second notice!  Even though I have a practicing career, as a result of direct response marketing, I have hired another person to treat my patients in the morning so I can  run my business out of my home on the hill; and yes, sometimes in my underwear! I'm really enjoying it.  Now, I work 3 afternoons at my office collecting $35,000 a month there, and thanks to you, I'm on course to collect $50,000 - $60,000 a month in about 2-3 months with my home business.  Even though I'm far from an expert in lead generation, there can't be anything out there that a "beginner" can do with such dramatic results in such a short period of time.  I really do owe it to you." - Ben A. Haywood, CA "I've already made over $80,000 a month using Jeff's information that I guesstimate will catapult my sales to over $100,000 in the next couple months.  I highly recommend ANYONE interested in making NOT just a 'good living', but making MEGA-MONEY get Jeff's stuff... I challenge someone to be able to sit down with this course and not make $10 - $20,000 in a month!" -Ben C., Victor, NY "Great! Best collection of pure MONEY-MAKING ideas ever presented!" David J.- MI. "In a world of self-serving, self-appointed, know it all marketing gurus, it was extremely tough for me to believe one over the other, not  to mention (but I will) how much money I spent testing their methods. Failure after failure, each new marketing course was more  disappointing than the previous. After first purchasing Jeff’s program, I left it on the shelf for about 6 months. Then I read it, along with the newsletters I got. It made sense. I ran an ad in a local "Penny-Saver" type paper for dirt cheap. To make a long story longer, I received a total of about 200 leads... I made 12 to 15 appointments a week for about 8 weeks and made a little over $72,000. Since Jan. '96, I've averaged about $10,000/mo. working 20 hours a week. Yes, I'm lazy and $10,000/mo. suits me just fine! Thanks Jeff!" Michael N. – CT "Jeff Paul is probably the best marketing company of ANY KIND that I've dealt with... all the information and help I've gotten to start a full fledged business and be making money is awesome.  I've had several profitable business's in the past, but nothing like this.  I only wish Jeff was around 15 years ago before I wasted my time going to college."  Jim F., Schaumburg, IL. "Without Jeff Paul, we probably would be either out of business or miserable. Thanks again for all of your help, guidance at the Bootcamps, and marketing support!" Brian B.- CT "I already have a successful business.  Jeff Paul's 'type' of marketing has increased the effectiveness of my direct marketing dramatically.  Everything is worth 10 times what I've paid for it!"  -Al W., Chicago, IL. "After seeing the Jeff Paul program in action all I can say is- IF YOU DO IT, IT WILL WORK; IF YOU DON'T, IT WON'T! Thankfully we're among the 5-10% that are doing it!" Neil S.- FL "Much better than I ever hoped!  The information was like gold- each and every minute was so educational.  Never dreamed of having the opportunity to talk to people who are REALLY in the know.  No- and I mean NO FLUFF!"  Yvonne Q., - Joshua, TX. "The seminar gave me a million times more information and tips than I ever expected when I was sitting at home trying to decide whether or not to come!  Not only hearing the expertise of Jeff himself but also hearing the testimonials of those who put the course to action and now succeeding themselves.  Jeff's down-to-earth presentation method is very appealing.  This seminar provided me so much motivation and ideas... I'm going to turn that information into my dream lifestyle!"   Frank K., Mechanicsburg, PA. "Extremely beneficial. Informative- nuts and bolts, how to do it.  Info-packed.  The single best lesson I will take away from here is it'll move me out of my comfort zone and DO something!"  Rick Z., Fresno, CA.  "I have found working with Jeff Paul has always been a pleasurable experience. He always delivers what he promises and more. The content of his information is excellent and always truthful." Mike P., Highlands, NJ. "We have greatly appreciated the materials presented in the Success System package, mailings, books and bootcamp!  I've been instilled with the confidence and know how and I thank you for getting me going.  I appreciate the honesty and good solid step by step approach!" Carla S., Quakertown, PA. "I have never seen a system like this before... it tells me exactly what to do and what I should avoid. I really feel that if Jeff can do it and his students who followed his system can succeed, I can definitely do well too.  After reading the system, I lost all my excuses!" -Nobuko N., Milwaukee, WI. "Jeff, the experience with your program has been exceptional... I can't say enough positive about it.  If it weren't for you, I wouldn't be in business for myself! Thanks!" - David N., Dallas. " I think the course is phenomenal!   In early January '97 we started marketing the sales letter and by February 25th we've had $6000.00 in orders.  I wish I had started sooner.  This course worked better than I expected."  Paul C. - Superior, CO.  "Thank you! First for your outstanding program.  The money I have made as a result of it is allowing my wife and I to buy our first home! Many companies pay lip service to customer service but you actually follow through and do MORE than is expected"  - David P. Alpharetta, GA. "I think you're doing a great job at teaching and supporting all of us students.  I want to thank you for putting the tools in my hands that will enable me to escape the slavery of employment and make lots of money so that I can marry my long-suffering (3 yrs.) girlfriend.  I want to be a good provider!" - Christopher B. Kings Park, NY. " I think this system and the way that it's presented is not only great, but is one of those things that gives people the tools to change their lives!  I couldn't be more positive about my overall experience in dealing with Jeff Paul!"  - Robert S. Houston "All of your honestly has paid off in every aspect.  You have a very respectable, foolproof system that will make out future way brighter. Your knowledge will allow us to live the lifestyle we want and give us that key to success!" - Petur T. & Karen P.,  Canada " You have given me the tools I need and the answers to a lot of questions I have pondered for what seems like ages.  I still have questions, but I know the answers are available.  There is not reason to be skeptical any longer.  Thank You!"  - Jan A., Terre Haute, IN. "You are the most forthright, down to earth, consistent set of individuals I've ever had the pleasure to be acquainted with...I'm also totally relieved this is on the up and up - I've been burned on this kind of stuff in the past." - Christine B.,  Canada "Jeff Paul's Success System is full of extremely valuable and tested ways to make a lot of money... This is a wonderful System that really works!" - Joseph L., Indianapolis, IN. "I have nothing but praise for Jeff and his system.  The easy to follow, simple straightforward approach is not only refreshing, but well appreciated!  I honestly believe that Jeff's program and his office have made it possible for me to succeed in today's confusing world.  The ability to escape the rat-race, daily rut/grind is now a reality for the first time.  It's refreshing to be involved with a  mentor/peer who is honest, genuine, and interested in bringing success to others... there is no way my future will not be brighter and more prosperous! Thank you!"  - Eric S., Hermosa Beach, CA.  "This is a powerful money making system... the information provided by Jeff has already been worth the cost.  Jeff has been EXTREMELY open toward everyone in sharing his strategies, he definitely does want people to succeed! This is obvious.  I am COMPLETELY satisfied and definitely consider it a bargain."  -Brain S., Essex Jct., VT. "I have tried many programs, plans and so on. Most of which were useless.  I really like the way Jeff presents himself and his business with a down to earth no bullshit approach... I feel that I have more than got my moneys worth." -Joseph O., Gastonia, NC. "This was the BEST DECISION OF MY LIFE!  IMMEDIATELY after reading the material I realized the opportunity to CREATE THE LIFESTYLE of my dreams was in front of me. Not just to have the money, but the time and flexibility to enjoy it, too! I feel that I am now part of a 'secret' club... thank you, Jeff, for giving me the key to unlock the door of my future." -Barry R., Bothell, WA. "Using your system, we have revenue of about a $100,000 a year...working only a couple hours a day!" -Ryan E., Winfield, IL. "With your system we started immediately, we followed exactly what you tell us to do in your program and within about a month, money started flowing in FAST!"  -Doug & Julie N., Omaha, NE. "I didn't want to be 65 -70 years old and wonder 'what would happen if...'.    I decided it was time to do something different... The funny thing is once you're willing to take that step you find out the old way wasn't the easy way; the easy way is to make things happen... my cash flow is approximately $10,000 a month."  - Craig A., Naperville, IL. "Jeff Paul's System is a powerful concept that allows someone to become financially independent in a short period of time. The best part is that it is easy to follow!"  -Bob and Suzanne E., Scottsdale, AZ.

No Theories. No Conventional Crap That Doesn’t Work.

 How’s that for some real world proof that this human behavior and psychology WORKS? These are only a fraction of the literally hundreds and hundreds of testimonials we have on file. Why do people give us such great endorsements? Well, because what we teach actually works in the toughest battlefield on the planet…the marketplace!

 See, what we teach you about human behavior and how people really think…is based on years of proof and millions of dollars in sales. These aren’t guesses, theories, or things that we think should work. No. What you’re going to learn are techniques and methods that make so much sense after you hear about them that you’ll slap yourself upside the head when you hear them…and that also have the added benefit of bringing in mountains of profits as easily as taking candy from a baby!

 EVERYTHING you’ll get from us will be focused directly on your being able to tap into the subconscious response mechanisms hidden deeply inside the brain…so you can uncover the hidden profits hidden deeply inside your business!

As a business owner/professional or sales person you know your products and services cold. Yet, you  still experience the painful frustration of not having enough qualified prospects, customers or clients dependably and predictably flow into your business …month in, month out. Right? The sad truth is that being good at what you do isn’t even close to good enough. Nope. If you want to achieve the extraordinary profits you deserve to make for all your hard work, you have to face the ultimate reality that…

Even The Greatest Business Person Will Go Broke Without A Constant Stream Of Qualified, Interested Prospects And Customers!

Yes, you’d like it to be true that being the best at what you do, would assure a successful and wildly profitable business. As you now know, being excellent at what you do is only half the battle. The other half of the battle is not negotiable in order to make the kind of money you should be making. And the truth is:

Being A Marketing Expert Is MORE Important Than
Being An Expert In Your Field Of Business!

Let’s face some harsh realities here. The world doesn’t care whether or not you’re the best at what you do. Business owners, sales people and professionals have to face a fact that makes most of them sick: Without any question, the most important knowledge you need is not about your product or service,

IT IS ABOUT MARKETING, PROSPECTING AND ADVERTISING!! Having great products or services is worthless without lots of customers, clients or patients!

The reality that all business owners and sales people must face is that people are not forced to seek you out.

Therefore getting customers or clients is the most frustrating aspect in your life. And, in real life, it’s often the best marketer who wins, not the best qualified professional! You can never delude yourself into thinking that because you are good, that you will automatically make lots of money. The streets are littered with the remains of smart, ethical and clever business professionals who never figured out…

How To Get Continuous River of Qualified, Interested, Motivated Clients
And Customers Flowing In Front Of Them Every Day!

Everyone would love a magic potion that would produce those elusive customers or clients who have sought you out, and who have money ready to spend. Since that doesn't exist, we’ve created a remarkable marketing company that shows you how to create what we call INSTANT PROFITS, EMOTIONAL RESPONSE MARKETING! This simple and inexpensive system generates responses, not an image! These techniques took my firm from being buried in debt and almost out of business, to over $1,500,000 in revenue only two years later! But that’s not what’s important.

What’s important is that we’ve taught over 13,000 business owners and sales people how to end their frustrations…and use these amazing techniques to attract more business in a month than they used to get in a year!

The Business Explosion Formula! The REAL Way To Make Big Profits!

Here’s the advertising cycle that must exist to reach a big income: Emotional response oriented marketing gets instant clients and customers, who will refer, which builds cash flow to do more emotional response oriented marketing, which gets more customers and clients, who refer more clients...and so on! EMOTIONAL RESPONSE, INSTANT PROFITS MARKETING BUILDS YOUR BUSINESS, AND REFERRALS IGNITE THE FUSE TO EXPLODE YOUR INCOME!!

Now, Here Is A Detailed Description Of Everything You Get In Our Systems:

Let me explain our system, and what you get!

THE INSTANT PROFIT SYSTEMS MARKETING SYSTEM:

Member Benefit Number 1: "101 Secrets To A Six Figure Income, Emotional Marketing And Marketing Manual - How To Get More Clients, Customers And Patients In A Month, Than You Now Get All Year!"

This very thick, 353 page manual is the core of the information you'll receive. The manual walks you through all the different and mostly unused and unheard of ways to:

Get interested, qualified leads to come into your business or call you with a marketing machine that never stops, never sleeps, and that is ALWAYS bringing you fresh new customers and repeat business!

And, of course, little known ways to get referrals from customers, clients and other professionals, without the "traditional" begging and  pushing!

It is a massive collection of all the marketing secrets we've already talked about, set up for you to begin implementing your new marketing and selling strategies, immediately! Yes, there are actually 101 Secrets, "ethical tricks", strategies and methods that I've taught to thousands of business owners, professionals and sales people in the past few years.

I have designed these 101 Secrets to work in any and every marketing/marketing situation and business.  Of course, you may not use all 101.  But you will use a lot of them.  By the way, this Manual is not just "information".  It's full of actual examples of every imaginable "tools" you can use.  Ads, letters, postcards, reports, and much more -- including examples that have performed unbelievably well.

You'll have dozens of emotional response ad headlines and copy, ready for you to customize and place instantly!

You'll have a state of the art way of using the telephone to prospect, that no one else will ever teach you! (No more cold calls! NO more wasted, stupid image advertising! EVER!) You'll have the secrets of making appointments without having to "close" or "push" people who don't want to meet you! Learn how to only spend time talking with people who are interested and excited about talking to you!

You'll know all the income producing secrets that are virtually unknown in the business world. You'll have the rare opportunity to discover just how lucrative and fun your business can be...when you learn to abandon all the useless crap we're taught! You'll be able to have people buy products and services...with the clients and customers thinking it was their idea!

No more "selling"! No more wasted money on paper or yellow pages advertising! No more "closing"! No more "pushing"! No more "pressure"! No more "rejection!" No more "frustration"! No more "desperation"! No more "embarrassment"!

Now you'll know what to do about the biggest problem we have in this industry. The fact that:

Even The Greatest Business Owner Or Salesperson In The World Will Be Broke
Without A Constant Stream Of New Clients And Customers And Sales!!!

Right? And when you join our system, you'll never have to say, "I really know my stuff! If I could only get more customers, I'd be fine!" Won't that be nice?

Believe me, the biggest complaint we get is that there is so much stuff in the "101 Secrets", new members are overwhelmed by the array of specific solutions to the problems you face. But, as they say on the Ginsu knife commercial, that's not even close to being all of the system!

Member Benefit Number 2: THE "101 SECRETS TO A SIX FIGURE INCOME EMOTIONAL MARKETING AND MARKETING  - HOW TO GET MORE CUSTOMERS, CLIENTS OR PATIENTS IN A MONTH THAN YOU NOW GET ALL YEAR" - AUDIO TAPE SERIES!

A lot of our members tell us they love the "101 Secrets" Manual and read and study it like it was a marketing bible. But, they also told us they love to get reinforcement, especially when they're in the car or an airplane, sitting around wasting valuable learning time.

So, I listened to you, and you'll now be able to listen to me! As a member, you'll get the "101 SECRETS TO A SIX FIGURE INCOME - HOW TO GET MORE CUSTOMERS, CLIENTS OR PATIENTS IN A MONTH THAN YOU NOW GET ALL YEAR - THE AUDIO TAPES"!

I personally coach you in applying these Secrets, answer questions, and give true-life examples of these Secrets in action with a series of audio tapes! Now you can make profitable use of dead time going to appointments, or driving to the mall, while sitting in planes with a portable cassette player, even while working out! This is called repetitive spaced learning.

I've learned it takes several times before all the concepts can become a natural part of your thought process and your psychological make up. These tapes will make that process simple, so you can speed it up, and be a Marketing Maniac!

These tapes are just like sitting down with me for about four hours and having me take you through this new approach to marketing, from beginning to end, A to Z.

IF YOU WERE TO SIT DOWN WITH ME INDIVIDUALLY, I WOULD CHARGE YOU $3,000 FOR THE TIME! AS A MEMBER ALL THIS TIME IS INCLUDED WITH YOUR MEMBERSHIP AT A FRACTION OF THAT FEE!

Member Benefit Number 3: AN AUDIO TAPED CONVERSATION WITH MYSELF AND BILL BROOKS, ARGUABLY THE TOP SALES TRAINER AROUND!

I have had the privilege of working with Bill Brooks, who I think has invented the most powerful selling technology we've ever seen: IMPACT selling! Bill is a prolific author, speaker, and sales trainer who deals with the reality of selling, not the "supposed to be's" of selling. He was a CEO of a corporation managing 3,500 sales people, a military officer, and a highly successful football coach. He has written four books for national publishers like Prentice-Hall, and Business One Irwin, produced scores of audio and video tapes, and run numerous corporate training programs, all on selling!

He has been a paid trainer for over 2,500 meetings, and has a corporate list of clients that reads like a Fortune 500 roster. Companies like MetLife, Arthur Andersen, National Football League Players Association, The Principal Financial Group, Million Dollar Round Table, Nationwide Insurance, Hewlett Packard, General Motors, Paul Revere, and on and on and on! In other words, he is a true professor of selling! Let me tell you why so many big companies have hired Bill to teach their sales forces.

Because Bill teaches you how to make appointments and sell, with his amazing customer driven niche selling system, called IMPACT! No more hardball selling, slick objection handling, or tired canned trickery!

See, Bill teaches you to use a system to make appointments and sell. A system that builds a visual sales roadmap for you, so you know exactly where you are in every appointment making attempt and selling situation.

Bill calls his system, IMPACT. Which stands for:

I-       Investigate

M- Meet

P-     Probe

A-    Apply

C-    Convince

T-  Tie Up The Sale

            Most salespeople have trouble making appointments and selling because they are operating in a vacuum. They don't truly have the answers to these three critical questions:

1. What the prospect wants?

2. When the prospect will buy??

3. Under what conditions the prospect will buy???

            More importantly, they don't have a "system" to make each appointment making attempt and selling situation run like an assembly line. They are out there freelancing each contact, based on their own personality traits, and their needs to make appointments and sell something. Bill will explain how the six step IMPACT sales system teaches you how to:

ü      Systematically move through the entire sales sequence, so that all the objection handling, canned responses, pushy power phrases, and so on; are totally unnecessary!

ü      Learn how to make each appointment, meeting, and sales call move through a predictable and mutually beneficial process; the same as a doctor does when diagnosing an illness.

ü      Stop winging each attempt to make an appointment or sell. You'll have an unshakable track to follow, just like a train moving from point A to point B.

ü      Never skip a step in the appointment making or selling sequence. Always move from one step to the next in a non-threatening partnership with the prospect.

ü      Never move to the next step until the previous step is completed from the prospect's point of view. You'll always be sure that you and the prospect are on the same wavelength.

ü      Identify the four distinct personality types, both yours, and the prospects; and then adjust your sales approach accordingly. Now, you'll always be able to create comfort and harmony so that the prospect is INTERNALLY MOTIVATED TO WANT TO LISTEN WITH AN OPEN MIND! (Because you've systematically found out which path the prospect wants to drive on!)

ü      Provide you with a visual roadmap of every appointment, meeting or sale, so you can see exactly where you are in the sales process every time!

ü      Teach you the listening, diagnostic, consultative, partnership building skills necessary to close without gimmicks, hard-sell tactics or that nauseating depression that comes from pushing and begging!

ü      Stop wasting your time with lousy prospects. Learn how to identify which leads are real, and which ones are a total waste of time!

ü      Identify the signals that tell you when someone is ready to move, as opposed to when they are only mildly curious. Never again waste your time trying to move them when they aren't ready to! Spend your time solely with people who are ready, and maximize every second of selling time! And much, much, more!

This taped interview will open your eyes to a new technology of selling, and is worth the entire price of the course, in my humble opinion...and it's FREE! Why shouldn't you be the top achiever?

Here are the values of all this;

             My 101 SECRETS MANUALS have sold thousands of sets for $497. In total, this System-package carries a value greater than $1,300!

            As you'll see in a moment, your investment is substantially less. Why?  Because I have set a goal to break my own individual record, having helped 13,400 in the last four and half years.

           We have set our sights on having 100,000 successful users of our new, Ultimate System in just 24 months.  In order to do that fast, we both agree we MUST offer people a truly "smokin' deal."  And we've done just that.

FREE GIFT! (FOR MEMBERS WHO ENROLL WITHIN 45 DAYS FROM NOW ONLY!) "Killer Copywriting  - How To Write Copy So Good You Could Sell Sand In The Desert – Comprehensive content/offer checklist!"

This little gem is actually so valuable, it’s hard to explain it in words, but I’ll try.

See, a couple years ago, I was working on a copywriting assignment for a client and being that I can be disorganized, decided to consolidate ALL of my copywriting secrets and techniques into a “brief” checklist, so I could refer to it with every single piece of material I produce for myself and clients.

As I started the project, I brought it to a handful of my most trusted peers, the few people I know who can write copy so good…they can sell sand in the desert… and told them I’d let them have the finished version for free if they’d throw their two cents in, and revise, edit and suggest items to the checklist. (I’m talking about world class copywriters I hang with, people who sell millions of dollars worth of stuff through direct marketing!)

Anyway, by the time they got done with it, and I finalized it, (a project that took a couple of months to complete) it ended up being the most amazing thing any of us had ever seen! None of us had ever used or been exposed to such a comprehensive, all inclusive, “cheat-sheet” that covers EVERYTHING anyone could ever think of to put into any direct response marketing, whether on line, in print, or on the air!

Anyway, this “brief” checklist turned into….

A 220 Item, Comprehensive, All Inclusive, Killer Copywriting CHECKLIST AND REMINDER “Cheat-Sheet”!

And being that it is really the insiders’ tool of all insiders’ tools – the way to make sure us highest paid, professional direct response copywriters/consultants get everything, and forget nothing when designing materials to sell stuff – I had never shown it to anyone except my buddies who helped me finish it!

There was no reason to share this with anyone. After all, the combined experience, and hundreds of millions of dollars worth of products and services sold by the group who worked on it, cost all of us so much time, money, blood, sweat and tears to acquire…that we selfishly felt like we should keep this to ourselves and let other folks figure it out on their own!

Then, one of my clients asked me how I really get so much consistency and success with my marketing efforts, and said he wouldn’t let me off with some lame answer. So, I showed him a copy of the checklist. He told me he knew I had some tool like pilots use to make sure NOTHING IS LEFT OUT OR MISSED! I told him that the pilot analogy is very accurate, since they never get into a plane without going through a similarly comprehensive checklist.

And he then said I was a pig for keeping it to myself, and that while I shouldn’t give it away…it should be included with training materials people buy from us. Even though I jealously guard this much inside knowledge, I realized he was right, and that I should share it with really serious minded students who are willing to do what it takes to make it themselves!

So…you will get this amazing tool as a free gift when you become a MEMBER within 45 days of receiving this book! And, because I was coerced into releasing this info, I reserve the right to pull it at any time. So, if you’d like to have this impossible to calculate the value checklist, don’t procrastinate and “think about it” for to long! He or she who hesitates is lost!

Member Benefit Number 4: THE COMPLETE GUIDE ON HOW TO REALLY MAKE MONEY ON-LINE!

 This 26 page guide to making money with your business on the internet and through email is absolutely amazing!

As you may or may not know…99% of the so-called “marketing” info about making money on-line is absolute garbage. NONE of the crap they teach actually works in real life.

I know, because I tried it ALL, and found nothing coming into my bank account as a result of doing what these “internet” experts taught me. I tried their banner ads, their web sites, their email methods…and got the same results they apparently got for themselves…NOTHING! No money coming in!

See, during the late 90’s, when all the “dot-coms” were raising capital, taking zillions of other peoples’ dollars and bragging about how “successful” they were…I got caught up in their crap myself.

I saw them bragging, and how many of them were selling “information” on how to do what they did. I bought in, and found what they were teaching was the same, unethical stuff. The same unprofitable stuff. So I wasted a bunch of hard earned money doing whatever I could ethically try from the crap they sold me.

It was nothing but a string of zeros. However, I didn’t give up on the concept of making money on-line. I just had to re-tool, and find other ways to make money on the internet. For real.

So…I began a quest for making money on line, and over time, I found a whole system of money making techniques that actually work!

And guess what? I was able to go through all my most successful strategies, sift and sort them down to their very essence…and I produced a manual called, “THE BUSINESS OWNERS’ COMPLETE GUIDE TO ACTUALLY MAKING REAL MONEY ON-LINE!”

 And, even though I’ve been selling this guide for $199…I’m going to throw it in as a membership benefit for FREE!

 Yes, you’ll have the most complete, up-to-date internet money making guide in your hands for FREE!

I promise you that you won’t find a more complete and accurate on-line money making guide anywhere…for any price! I want to throw it into your membership, so you have the best money making information for both worlds: off-line and on-line!

Member Benefit Number 5: A TOTALLY UNIQUE MONEY MAKING INSTRUCTION BOOK CALLED “THE MIRACLE OF RECORDED MESSAGES!”

This book is another MUST READ, if you want to maximize your income with minimum effort, cost or time! I won’t tell you anything about what you’re going to learn in this unique, unavailable anywhere else money making book…except to say that what you’re going to learn in it is an old, old way of getting money rolling into your bank account that you won’t learn from any ad agency or other marketing company! It dates back to the invention of the first answering machine 35 years ago…and works BETTER today than it did then!

And, NO, it’s not about sending out unsolicited recorded messages, in case THAT’S what you’re thinking! All I’ll say is that we normally sell this guide for $97, and it’s also yours FREE when you join us!

And now, I suppose you have another question, like: OK, WHAT'S ALL THIS COST?

ONLY $497, FOR THE MARKETING PACKAGE, PLUS $14.95 SHIPPING/HANDLING!

THIS PRICE IS $887 LESS THAN THE ITEMS PURCHASED SEPARATELY!

Take a look, and see how inexpensive it is to become a member of the Instant Profit Marketing family, and how much you will save by joining within the next 45 days! LOOK AT THE REAL VALUE HERE:

SEPARATE

PURCHASE      MEMBERSHIP

101 SECRETS MANUAL                     $    597                INCLUDED

101 SECRETS AUDIOS                            299                INCLUDED

INTERNET MARKETING                         199                INCLUDED

MIRACLE OF MESSAGES                        97                 INCLUDED

BILL BROOKS INTERVIEW                      97                     FREE

KILLER COPY CHECKLIST                     95                      FREE

TOTAL VALUE IF PURCHASED

SEPARATELY                                        $ 1,384                    $ 1,384

YOUR PRICE                                            N/A                           497

TOTAL SAVINGS -                                      N/A                     $    887

IN SUMMARY:

A Franchise-Like Opportunity
Without The Big, Stiff Fee, Continuing Royalties Or Restrictions!

One of our customers described this as "The franchise of the century".  Why?

Because his brother-in-law bought a fast food franchise for $100,000.00, invested another $150,000.00 in his location and equipment, has to pay 6% of his gross to the franchiser forever, has all kinds of rules he has to follow, overhead to worry about, employee headaches, and takes home about $85,000.00 a year, net.

What he got for his mammoth investment was a training manual, cassettes, a couple days of classes, some ongoing support, and an $80,000 a year "job".

But our customer told us his sales career income had jumped from $40,000.00 to $93,000.00 the first year with our System and would increase again, and the training we provided was ten times more complete and precise than what his brother-in-law got!

However you want to look at it, our proven, guaranteed, life-changing System is "the bargain of the century"!

I hope you will act - NOW - on this opportunity. And, if not now, when? When and how else will you completely transform your business or selling activities for the better? Here is a summary of my approach:

1. You will learn how to diversify your client and customer acquisition efforts. You will discover how to get 50 clients or customers with one technique, and how you how to get 1 client or customer with 50 techniques. You will have new sources of clients and customers all the time!

2. You will learn how to stop wasting money on advertising promotions that are worthless.

3. You will learn how to focus on methods and media that are proven to work.

4. You will be able to increase the quantity of new clients and customers.

5. You will, as well, learn how to increase the quality of new clients and customers.

6. Be taught how to accurately evaluate the true effectiveness and profitability of each method of obtaining new clients. You can now make "marketing cost management" work for you.

7. You will learn how to increase the number of referrals from each client/customer and from outside professionals. Referrals are your number one most profitable marketing method. Once your advertising and marketing systems are rolling, the referral machine will kick into gear. That's where all the money is made in any business!

8. You will learn how to “sell” without ever “selling” anything to anyone! They will BUY from you instead of you having to “sell” things to them! You will never, ever again have to resort to “closing techniques”, “objection handling” or any other old school, outdated, pushy sales crapola that never worked, and has no hope of working now-a-days!

Well, does this all make sense? I hope so. Before I shut up, I'd like to ask you to do me a favor and take a look at your business. Do you really think you're making as much money as you should, or could be? If that's your problem, then we will show you the answers to getting people to respond to your marketing. But, in order for this to work, you will have to take the training you've been given about marketing from the geniuses at the advertising agencies and college throw it ALL in the garbage. (You probably already knew that.)

Remember that these "experts" who are telling you how to market, either never have been on the front lines, self-employed, or on commission, if they ever were, it was so long ago they have zero clue about what it's like out there today.

They still teach the tired, boring, no-response, pressure filled, rejection causing, flush the money down the toilet type of marketing and advertising that has never worked, and will never work. They know as much about marketing as you or I do about how to build a nuclear reactor. They don't understand that: The Secret To Getting Responses, Is To  Promote What The Prospects and Customers Really Want!

Once you know how to do that, ALL YOUR BUSINESS PROBLEMS MELT AWAY! Getting a steady, dependable, repeatable, predictable cash flow machine is possible, for real, and only a few days away for you...if you take action NOW!

If any of this makes even the slightest bit of sense to you, and you are serious about creating a business that is profitable, fun, and helps people improve their lives...then why not explore this a little further? Just the fact that you've read this entire web site must mean that you want to be not only a survivor...but that you want to win, and win big!

Do me a favor, don't miss the deadline or risk coming back to this page and finding it gone or the price has doubled. Don't miss getting the discounts and FREE stuff! Think about how much information you will be getting, all for the cost of one or two worthless ads that you know won’t work!

While this is fresh in your mind, please take the time to place your order.